Choosing the right custom tape for your packaging isn't just about picking a color and slapping your logo on it. The tape you use plays a critical role in branding, product security, and customer experience. But not all tape, or tape manufacturers, are created equal.
Before placing an order, here are the top 10 questions you should ask your tape manufacturer to ensure you’re making the right decision for your business.
1. What type of adhesive do you use?
Not all adhesives perform the same. Ask whether they use acrylic, hot melt, or natural rubber. Each has its pros and cons in terms of bonding strength, temperature resistance, and application surfaces.
2. What customization options are available?
Can you choose from multiple colors, logos, font types, and tape widths? Can they match Pantone colors? The more customization options, the more control you have over how your brand is represented.
3. What are your minimum order quantities (MOQs)?
Some manufacturers have high MOQs that may not work for small businesses or startups. Clarify upfront how much you’re required to order and whether they offer flexibility for growing businesses.
4. What lead times should I expect?
Understanding production and delivery timelines is crucial for planning. Ask how long it takes from design approval to shipping and whether rush orders are possible in case of emergencies.
5. Do you provide design support or templates?
Not everyone has an in-house design team. A manufacturer that offers design assistance, mockups, or templates can help speed up the process and ensure a polished final product.
6. Can I see samples before committing?
Always ask for tape samples to test adhesive strength, print quality, and overall appearance before committing to a full production run. Samples give you peace of mind and help avoid costly mistakes.
7. Is your tape eco-friendly or recyclable?
Sustainability matters. Ask if the tape materials are recyclable, biodegradable, or made from eco-friendly adhesives. It’s not only good for the planet but also increasingly important to your customers.
8. What industries do you typically serve?
Working with a manufacturer familiar with your industry (e.g., e-commerce, food, luxury goods) means they’ll understand the unique packaging challenges and compliance requirements you may face.
9. What’s your quality control process?
From color consistency to adhesive performance, ask how they ensure every batch meets your expectations. Reliable manufacturers will have processes in place for quality checks and customer satisfaction.
10. Do you offer volume discounts or loyalty pricing?
If you plan on ordering regularly or in larger quantities, ask about bulk pricing, subscription plans, or loyalty discounts. A long-term relationship with your manufacturer could result in significant savings over time.
Final Thoughts:
Your tape isn't just functional. It’s a branding tool. Asking the right questions helps you choose a manufacturer that can deliver not only reliable performance but also an elevated customer experience. Don’t just settle for the cheapest option, partner with a supplier who understands your brand, your values, and your goals.
Looking for a trusted custom tape partner?
We’d be happy to answer these questions (and more) and help you create custom tape that’s strong, stylish, and speaks your brand.
